Health & Wellness Hub

Which Superfood Powder is the Best?

Jun 20, 2023 3 mins reading time

With the cost of fresh fruit and vegetables on the rise, the popularity of superfood powders is growing. Here's what to look for.

green superfood powder

So, you’re looking to buy a good superfood powder but don’t know where to start? That’s understandable – the sheer variety available can be very overwhelming. Should you go with a straight green powder? Or maybe a greens and superfood powder ?

A good way to get to the bottom of this question is to understand exactly what a superfood actually is, and then we can chat about powders. Let’s take a look. 

What Makes a Food Super?

Foods don’t have to meet specific criteria to be labelled a ‘superfood’. But generally, when you hear the term superfood, it’s in reference to foods that are rich in particular nutrients, like omega-3, antioxidants or folate.   

Due to developments in science, we now know there are certain health concerns that can be supported, or slowed down, with specific vitamins and nutrients. For example, age-related cognitive decline may be slowed down with a diet high in green leafy vegetables. This is due to their high levels of phylloquinone, lutein, nitrate, folate, alpha-tocopherol, and kaempferol.   

Blueberries contain a large number of phytochemicals and have been shown to reduce the risk of cardiovascular disease and type 2 diabetes.  

It’s not always convenient or affordable to buy these foods, especially as the cost of living rises. This may explain why people from lower socioeconomic groups reportedly eat less of these sorts of foods. The good news is that it’s never been easier to incorporate a superfoods supplement powder into your daily routine. 

Are All Superfood Powders the Same? 

Not at all. Just as there is a range of superfoods out there, there is also a range of superfood powders and supplements available.

What do Superfood Powders Taste Like? 

Many superfood powders taste somewhat bitter and earthy. Some people love that, and some don’t. You can easily just add them to juice or superfood smoothies if you don’t like the taste. However, some superfood powders such as Nature's Way Flavoured Spirulina and Beauty Greens + Collagen are flavoured! At the end of the day, the best recipe for a vitamin drink or powder is the one that you enjoy! 

Are Superfood Powders Worth the Cost?  

There are a few factors at play here – in an ideal world, we would all get the nutrients we need daily from our food without breaking the bank. But it’s not always possible due to a range of factors. And this is why superfood supplements can be a great idea.

Cost of Fruit and Vegetables

As we know, the cost of fruits and vegetables has been rising. It’s not as cheap to fill your basket with the good stuff as it once was. So, if you’re not meeting your daily quota of fresh fruit and veg, a superfood powder can help give you the nutrients you need.

Nutrient Depletion of Soil  

Did you know that two-thirds of Australia’s agricultural soil is suffering from a range of problems, including depletion of zinc and other macronutrients? Even with the best of diets, our veggies just aren’t packing the punch they used to. This means the amount you would have to buy and eat to get enough nutrients may end up being more expensive in the long run. 

Long Shelf Life

A huge selling point of superfood powders is their long shelf life. Unlike the fresh options, these won’t wither in your veggie crisper. Avoiding food wastage is always a good way to save money. 


Choosing to spend money on products that promote health is always a good idea. Nutrition is an investment that pays dividends and if you add in the convenience of adding a superfood powder to your daily diet, you can’t lose.

Choosing a Winner

Deciding on the best superfood powder for you is as simple as asking yourself three questions. Firstly, which powder has the ingredients that support your health goals? Secondly, which one is within your price range and available to you? And finally, which powder tastes the best to you? Your health journey is unique and as long as it’s moving you in the right direction – one step at a time – then you’re winning. 

Hungry for some superfoods? Browse Nature's Way superfood supplements here.

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